Prospect No-Show Email Template | Pipeline Plays

Scenario

A certain percentage of prospects will always fail to show up to the meeting, but you shouldn’t let these leads slip away. Set up notifications in your CRM for prospects that didn’t show up to meetings in the last seven days. Dedicate a team (typically new SDRs) to reach out to meeting no-shows by phone and email immediately afterward for the first seven days. From days 8 through 20 after the no-show, other reps can try to re-engage the prospect through calls and emails. This will keep your product top-of-mind and increase the likelihood of a closed-won opportunity.

[first name] - Let’s try this again

First touch

[first name],

Looks like you weren’t able to connect with my director. Totally appreciate that things come up that take priority. However, I remain confident you will find a conversation about [product name] highly productive.

Do you have 15 minutes later today to reconnect? If not, here is a link to my calendar: [link].

Respectfully,
[sales rep name]

Second touch

Subject line: Sorry to have missed you

Good morning [first name],

I just wanted to reach out and see if we could reschedule our demo.

We just added [new product features]. This [solution] will help you and your team be more efficient, and bring in more revenue.

Even 10 minutes will do, are you free at [time] today?

We can send over an invite.

Best,
[sales rep name]

Meeting no-show go-back

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