Increase Meeting Show Rate

Step 1: Send a meeting invite while you’re speaking with the prospect and have them accept the meeting on the phone.

Step 2: If you can’t get the meeting accepted on the phone, ensure that it’s accepted by the end of the day.

Step 3: If the meeting isn’t accepted by the end of the day, email the prospect, shoot a text to the lead’s mobile phone number, or give the prospect a quick call. Your meeting should be accepted by now. If not, continue to call regularly until it is.

Step 4: Send a reminder email the night before.

Subject line: [first name] — Your meeting tomorrow
[first name],

I hope all is well. Just reaching out because our meeting is tomorrow at [time] to discuss how [your company name] can help your teams [value proposition].
I just wanted to see if there is anything specific you would like to add to the agenda so we can make the most of each other’s time!

Best,
[sales rep name]

P.S. My manager put together this two-minute video for you that gives a high-level overview of our tool. Check it out! [link]

Step 5: If the prospect doesn’t respond to the email the night before, call the day of the meeting to ensure the time works. If the lead doesn’t answer, leave a voicemail and text message saying you are looking forward to your meeting with the prospect.

Step 6: Set up an automated email reminder 10 minutes before with the Zoom link.